Where 2.0 News and Coverage

Renalid.com: Viva la Google Maps

[Where 2.0]
by Maureen Jennings, Conferences Publicist  May 30, 2008  

Renaud Euvrard reports on the conference and maps Paris with Google Maps.

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GIS User: Job Titles and More from Where 2.0

[Where 2.0]
by Maureen Jennings, Conferences Publicist  May 30, 2008  

Glenn Latham reports on his experiences and observations at Where 2.0, including some of his favorite job titles.

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TechCrunch: Google Earth Blog's Demo of iPhone Earth

[Where 2.0]
by Suzanne Axtell, Communications Gal  May 26, 2008  

TechCrunch picked up on Frank Taylor’s post about the coolest things he saw at Where 2.0, including this demo from Gold sponsor Earthscape:


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PBS MediaShift Idea Lab: Any There at Where 2.0?

[Where 2.0]
by Suzanne Axtell, Communications Gal  May 26, 2008  

Writes Leslie Rule:

Where 2.0 happened May 12-14 at the San Francisco Airport Marriot just south of the city. This annual event, now in its 4th year, is a strange mix of grassroots geo-enthusiasts and entrepreneurial geo-hackers. Where 2.0 is primarily a developer’s conference, so the majority of time and certainly the focus was on tools and how they function and less on how these tools are being used. (Or not being used. For the most part, location apps are in beta.) There was definitely the Field of Dream feeling “build it and they will come.” The exceptions were the tools and apps in the social activism thread.

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Seeing Forests: Where 2.0 2008

[Where 2.0]
by Avila Reese - PR Contributor  May 22, 2008  

Michael Bauer provides a thoughtful and detailed summary on this year’s conference:

A number of other notable presentations included Sam Altman at Loopt, the provider of a mobile location client for different devices and carriers noted their growth, focus on privacy, and the move towards subscription models for mobile location. Sean Gorman from FortiusOne provided an update on the GeoCommons and how its interacting with FreeBase, OpenLocation, and MapMixer. Mak Oh from Everyscape presented looking at the inside of spaces like malls as well using different anonymous individual tracking techniques.

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GPS World: Don Blogs from Where 2.0

[Where 2.0]
by Avila Reese - PR Contributor  May 22, 2008  

Don Jewell contributes these posts on his experience at Where 2.0, noting the unique and effective format that this conference follows:

It does not matter whether you are the president of Microsoft, the CEO of ESRI, or the president of a two man start-up, you only get 15 minutes and indeed this year some have only 10 and some as little as five minutes to tell their story. But you know it works, because it cuts out all the fluff. In the Marketing Business, one of the first things you learn is that you have to have your elevator speech or your five-minute spiel down pat and that is what we are hearing at Where 2.0 and it is refreshing. None of the fluff, just the Joe Friday facts, ma’am.

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Google Earth Blog: Where 2.0 2008

[Where 2.0]
by Avila Reese - PR Contributor  May 22, 2008  

Great coverage from Frank Taylor at Google Earth Blog:

Where 2.0 - Day 1
Google Geo Search API, ESRI and Google Collaborate
Where 2.0 2008 - Day 2 - Tuesday

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WebWare: Where 2.0 Launchpad: The Best of a Dozen Geo Start-Ups

[Where 2.0]
by Avila Reese - PR Contributor  May 15, 2008  

Rafe Needleman contributes a great run-down on “the Webware takeaway on the most interesting of the dozen apps” at Monday night’s Launchpad.

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PC World: Nokia Phone Maps Will Get Webbed Feet

[Where 2.0]
by Avila Reese - PR Contributor  May 15, 2008  

Stephen Lawson posts this on “Nokia’s next generation of mobile-phone navigation technology, Nokia Maps 2.0″ launched Monday, at the Where 2.0 Conference.

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Financial Times: Finding the Where-withal to Open Up the Geoweb

[Where 2.0]
by Avila Reese - PR Contributor  May 14, 2008  

Chris Nuttall posts this, detailing Adrian Holovaty’s presentation, “EveryBlock: A News Feed for Your Block,” and John Hanke and Jack Dangermond’s “The State of the Geoweb.”

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Where 2.0 Video: "State of the Geoweb" with Hanke and Dangermond

[Where 2.0]
by Suzanne Axtell, Communications Gal  May 13, 2008  

The first of select video from Where 2.0 has been posted:


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Mashable: Seero Live Streaming Widgets with GPS, Debut at Where 2.0

[Where 2.0]
by Avila Reese - PR Contributor  May 11, 2008  

Mashable posts this on Seero’s upcoming debut, “Seero is hoping to stand out from the growing realm of live-streaming widgets by being among the first to launch a GPS-enabled widget stream.”

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Google Earth Blog: Watch Where 2.0 Events Live Here with Seero

[Where 2.0]
by Avila Reese - PR Contributor  May 13, 2008  

We’re looking forward to the Frank Taylor’s coverage at Where this year, he posts this on Seero:

Seero is a new service which offers geo-spatially aware video content in either Google Maps or Google Earth. You can even watch the position of a video broadcast change during the playback of the content, or you can do your own broadcasts.

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The Official UpNextBlog: UpNext at Where 2.0

[Where 2.0]
by Avila Reese - PR Contributor  May 13, 2008  

Up Next, who participated in last years Launch Pad, are at Where again:

This year we going as observers and look forward to hearing from a great roster of speakers and seeing some interesting demos.

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jamesthornett.com: Where 2.0 Conference, 2008

[Where 2.0]
by Avila Reese - PR Contributor  May 13, 2008  

James Thornett is excited about attending this years conference.

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GISUser.com: GeoAlert Launch at Where 2.0

[Where 2.0]
by Avila Reese - PR Contributor  May 12, 2008  

EMERGENCY ALERT 3D TECHNOLOGY CALLS IN MINUTES, SAVES LIVES–Geographical Accuracy, Instant Notification, Decreases Emergency Response Times

BURLINGAME, CA, MAY 12, 2008: Cell Bridge Communications Corp. and Poly9 Group Inc. have joined forces to launch GeoAlert® 2.0, the most advanced emergency broadcasting and mapping technology available today, at the O’Reilly Where 2.0 Conference.

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News Release: GeoAlert Launches at Where 2.0

[Where 2.0]
by Maureen Jennings, Conferences Publicist  May 12, 2008  

Emergency Alert 3D Technology Calls in Minutes, Saves Lives
Geographical Accuracy, Instant Notification, Decreases Emergency Response Times

BURLINGAME, CA, MAY 12, 2008: Cell Bridge Communications Corp. and Poly9 Group Inc. have joined forces to launch GeoAlert® 2.0, the most advanced emergency broadcasting and mapping technology available today, at the O’Reilly Where 2.0 Conference. GeoAlert® 2.0 now uses Adobe AIR software to enable users to monitor real-time risk activity and receive instantaneous alerts on all emergency situations, directly from their desktops. Communicating quickly is the key to saving lives. With GeoAlert® 2.0, the right information finds the right users so that corrective action can be taken in minimal time.

Read the full release.

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CNET Webware: Where 2.0 Preview: Whrrl Shows the Way

[Where 2.0]
by Suzanne Axtell, Communications Gal  May 12, 2008  

“We’ve covered Whrrl, and several of its competitors, already on Webware,” writes Rafe Needleman, “but with the Where 2.0 conference coming up next week, I thought it’d be interesting to dive into this product just a bit more, since it represents some very interesting trends that are central to the creation of location-aware apps.”

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O'Reilly Radar: Where Week in the Bay Area (May 10th- 17th)

[Where 2.0]
by Suzanne Axtell, Communications Gal  May 08, 2008  

Where 2.0 program chair Brady Forrest rounds up geo activities: “Where 2.0 starts next week on May 12th, but that’s not evening the beginning of the geo-related activities that some people are calling ‘Where Week.’”

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News Release: Cooper Aerial Completes Imagery Calibration Project and Launches Interactive Web Service

[Where 2.0]
by Suzanne Axtell, Communications Gal  May 07, 2008  

Cooper Aerial Surveys Co. recently announced the completion of an imagery calibration, the first the company has completed of its kind. Customers can now view these images online through Cooper’s interactive web service.

I am very excited to be able to provide these imagery samples to our clients,” said Jeff Cooper, President and CEO of Cooper Aerial. “This will enable them to better understand the range of options available through aerial mapping and to ultimately receive the product that best meets their needs.” Jeff plans to showcase the sample imagery at the Where 2.0 Conference in Burlingame, California later this month.

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POM Blog: 3D Local Guides on the Rise

ClickZ: The Future of Mobile Social Activity

[Where 2.0]
by Dawn Applegate  Aug 15, 2007  

This is a good article on the future of location-based technology and how it featured at this past Where 2.0 Conference:

While I’d love to talk about time travel theory and DeLoreans, I can’t stop talking about location, location, location.

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DevTownStation Blog: Where 2008

[Where 2.0]
by Dawn Applegate  Aug 09, 2007  

Another nice “mark your calendar” style post:

Mark your calendar - Where 2.0 2008 will happen May 12-14, 2008

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Geek Girl Blog: Where 2008 Coming

O'Reilly Radar: Artur Bergman Blog on Garmin

[Where 2.0]
by Dawn Applegate  Jul 03, 2007  

Artur writes about some follow up information concerning Garmin:

In Garmin’s first Where 2.0 appearance in June, the GPS company announced that it has opened up their platform for developers to use

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Where 2.0 Early Registration Discount Extended One Week

[Where 2.0]
by Suzanne Axtell, Communications Gal  Mar 24, 2008  

We’ve just extended the early registration discount for one more week, so you now have March 31 to save up to $300 on conference fees for Where 2.0 2008 and take part in thought-provoking sessions like:

Program chair Brady Forrest still has a few more intriguing ideas in the hopper for the agenda, so stay tuned.

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Where 2.0 Early Registration Discount Ends Soon

[Where 2.0]
by Suzanne Axtell, Communications Gal  Mar 17, 2008  

If you’re thinking of coming to the 2008 edition of Where 2.0 in May, now’s the time to sign up. Early registration–your chance to save up to $300–ends this week. Program chair Brady Forrest has once again put together a stimulating, wide-ranging program, bringing in speakers from all over the world to discuss location issues and applications in gaming, activism, green efforts, search engines, history, crowd behavior, and much more. New this year also is a full day of tutorials.

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Program Up, Registration Open for Where 2.0 2008

[Where 2.0]
by Suzanne Axtell, Communications Gal  Feb 29, 2008  

Program chair Brady Forrest has confirmed the preliminary agenda for this May’s Where 2.0 Conference. Once again, lots of food for thought: GeoDjango, map-based advertising, gaming, OpenLayers, mobile apps, and much more.

New to Where 2.0 this year is a full day of tutorials for folks who want to go more in-depth with location technologies.

The early registration discount will be available until March 23.

If you’re interested in more location information, check out select keynote presentations (video and audio) from the 2007 conference.

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World of Usability: Finally a Useful GPS Device for your Car!

High Earth Orbit Blog: Where2.0 2008 Proposals due in 1 week

[Where 2.0]
by Dawn Applegate  Nov 27, 2007  

Just a reminder for all those proposals for Where 2.0, the time is now!

Last reminder, proposals for the O’Reilly Where2.0 conference are due December 3. So make sure and get your submissions in!

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GISuser.com: Mentions Where 2.0 2008

[Where 2.0]
by Dawn Applegate  Nov 19, 2007  

We got a nice “hit” on GISuser.com for Where 2.0:


http://www.gisuser.com/content/view/13201/

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LBSZone: Where is Location Based Technology Heading? O'Reilly Where 2.0 Conference wants to know.

News Release: O'Reilly Where 2.0 2008 Charts Location-Aware Technologies

[Where 2.0]
by Dawn Applegate  Oct 15, 2007  

Here is the official press release announcing the Call for Participation for Where 2.0:

Where 2.0 2008 Brings New Depth to Location-Based Technology

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O'Reilly Radar: Where 2.0 2008 Launches

[Where 2.0]
by Dawn Applegate  Oct 15, 2007  

Conference chair Brady Forrest had this to say about the Where 2.0 2008 CFP:

We have launched the Call For Participation for Where 2.0 2008, our conference for the geo-enabled internet.

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Chuckrocks Blog: Back to the Map

  • Autodesk
  • Google
  • ESRI
  • Nokia
  • DigitalGlobe
  • Earthscape
  • EveryScape.com
  • LightPole
  • MapJack
  • MapQuest
  • MetaCarta
  • Microsoft
  • Poly9
  • Skyhook Wireless
  • TeleAtlas
  • Yahoo! Inc.
  • Zvents
  • BNet

Press and Media

For media-related inquiries, contact Maureen Jennings at maureen@oreilly.com.

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