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Plugging location into the social experience changes the way we interact with our surroundings. Ovi by Nokia places the consumer at the starting point, allowing them to see and experience the things that are relevant to the current place and time, with the people that matter. Connecting, using services, and sharing experiences happens in a whole new and meaningful way by connecting the virtual world with the real world. The combination of physical location and social context will be at the heart of the next wave of the mobile social internet – the ‘where’ we are doing things becomes as important as the ‘what’ we are doing. Ovi ecosystem opens the door to publishers and developers to plug into the everyday life and the realtime experiences of consumers with Ovi developer tools. Consumers can make the most of every moment from the palm of their hand whereever they are by new and innovative applications. In this session, Michael Halbherr, Vice President, Social Location at Nokia, will discuss bridging the virtual and real world into a seamless and user-centric matrix of people, places and live services.
Michael Halbherr is Vice President, Social Location in the Services business unit in Nokia. In this role, Michael is responsible for heading the Social Location business including maps and other location based services. Before joining Nokia in 2006, Michael worked for the Boston Consulting Group and at europatweb, the Internet investment vehicle of Groupe Arnault, overseeing all technology investments, including gate5. After that Michael headed gate5 AG, the former leading supplier of mapping, routing and navigation software and services, for five years. Since the acquisition of gate5 through Nokia, Michael has been heading the location based experiences in Nokia.
Michael holds a PhD in Computer Science from MIT and a Masters in Electrical Engineering from ETH Zurich.