• ESRI
  • NAVTEQ
  • Veriplace
  • AT&T Interactive
  • DigitalGlobe
  • Google
  • Yahoo! Inc.
  • ZoomAtlas
  • Digital Map Products
  • Microsoft Research (MSR)
  • Pitney Bowes Business Insight
  • NAVTEQ

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Bruno Uzzan

Bruno Uzzan
CEO & Co‐Founder, Total Immersion

Website | Attendee Directory Profile

Bruno Uzzan has been driving the growth of Total Immersion since 1999 – from start‐up  to the company’s current position of global category leader.   As a pioneer and AR  visionary, he has led Total Immersion’s global expansion and built the company’s client  roster with blue chip accounts that include Disney, McDonald’s, Mattel, Twentieth  Century Fox and Nissan Motors.  He also is responsible for developing strategic alliances,  bringing his vision for the potential of next gen AR to these relationships.  Before  establishing Total Immersion, Uzzan served as a consultant for Pierre Henri Scacchi and  Associates (Price Waterhouse Group).  He holds a masters degree in management from  the University of Paris Dauphine.

Sessions

Mobile
Location: Ballroom IV
Bruno Uzzan (Total Immersion)
Average rating: ****.
(4.67, 3 ratings)
Augmented reality is among the most engaging ways ever developed to interact with the consumer – to make the consumer part of the brand, the story, the overarching message. In order for AR to truly touch consumers, it’s vital to develop applications that make the most of what smartphones have to offer. Read more.