Mining the Geo Needles In The Social Haystack

Matthew Russell (Digital Reasoning Systems)
Business & Strategy Ballroom G
Please note: to attend, your registration must include Workshops.
Presentation: external link
Average rating: ****.
(4.50, 2 ratings)

Geo data is more than ever a staple of the social web and is exposed by popular web properties such as Facebook, Twitter, and LinkedIn. The aim of this workshop is to give attendees a very quick orientation and then get right business harvesting, store, analyzing, and visualizing geo data.

The overall goal of this presentation is to be very hands-on and empower attendees to get down and dirty with their geo data and answer questions such as the ones described in the proposal. About 2/3 of the workshop involves getting oriented to the space and slurping down data into a consistent JSON-based storage schema. The last 1/3 of the workshop introduces basic analysis and visualization ranging from plotting data on an online map to performing data mining techniques such as k-means and hierarchical clustering on the data.

Data munging is completed in Python; storage is managed by pragmatic storage technologies such as CouchDB and/or Redis; visualization is accomplished with popular mapping technologies such as Google Maps and Google Earth.

This workshop is loosely adapted from “LinkedIn: Clustering Your Social Network for Fun (and Profit?!?)” from Mining the Social Web – http://oreilly.com/catalog/0636920010203 – but is tailored specifically for Where 2.0 with a broader scope.

Photo of Matthew Russell

Matthew Russell

Digital Reasoning Systems

Author of Mining the Social Web

Comments on this page are now closed.

Comments

Picture of Dhiren Khona
Dhiren Khona
04/19/2011 11:06am PDT

yes, that did the trick…

Picture of Allison Gillespie
Allison Gillespie
04/19/2011 10:19am PDT

@Dhiren – we just had the A/V team turn those lights down a little. Any better now?

Picture of Dhiren Khona
Dhiren Khona
04/19/2011 10:10am PDT

its actually the two big lightbulbs above the LCD screen behind the speaker – feels like I am on a highway after dark.

Picture of Dhiren Khona
Dhiren Khona
04/19/2011 10:06am PDT

The bright screen behind the speaker dulls the effectiveness of the speaker.

  • Nokia
  • OnStar
  • Esri
  • AT&T Interactive
  • Google
  • Rackspace Hosting
  • AND Automotive Navigation Data
  • C3 Technologies
  • Ditto
  • Facebook
  • Factual
  • MapQuest
  • Microsoft Corporation
  • NAVTEQ

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Yvonne Romaine at yromaine@oreilly.com

Download the Where 2.0 Sponsor/Exhibitor Prospectus

Contact Us

View a complete list of Where 2.0 contacts