Asif Khan
Founder & President, Location Based Marketing Association

Website | @AsifRKhan | Attendee Directory Profile

A seasoned technology marketer who heads up the European arm of the Location-Based Marketing Association (LBMA), PJ has been building companies around marketing technology for over 10 years. He is currently helping companies such as Microsoft, Ceridian, Burger King and Nokia to discover the benefits of location based marketing.

Sessions

11:20am Monday, 04/02/2012

The Essential Guide to Location Marketing

Location Marketing Bootcamp Yerba Buena Salon_10

Please note: to attend, your registration must include Location Marketing Bootcamp.

Asif Khan (Location Based Marketing Association)

Foursquare, Gowalla, Facebook Deals, Groupon – the list seems to grow by the week. For businesses, it can be an overwhelming task to understand and keep up. All of these platforms are part of what the industry refers to as Location Based Services. This session will get you started on the path to realizing a broader, more than mobile location-based world. Read more.

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