Jon Tirmandi
Founder + COO, Normative Inc + Normative Labs Inc.

Website | @jtirmandi

I own and operate a design firm called Normative Design ( and a product design firm called Normative Labs.

Normative Design does awesome work for awesome clients. We started and grew this design consultancy for one reason. To build a team with the expertise to let us spend almost all of our time on what I am really passionate about, our product company Normative Labs. At Labs we explore the future of interaction design and have one product at the moment, Locus.

Locus ( is our location based publishing platform. Locus can deliver any content to any place at any time. We are currently working with a number of companies to bring useful executions of this technology to market.


Michael Bauer (Brilliant Arc), Paul Rademacher (Tasty Labs), Jon Tirmandi (Normative Inc + Normative Labs Inc.), Jaak Laineste (Nutiteq), Perry Evans (Closely, Inc.), David Blackman (Foursquare)
These back-to-back 5-minute launch sessions showcase companies and products debuting at Where. Come hear what’s new! Read more.
Jon Tirmandi (Normative Inc + Normative Labs Inc.)
See how we at Locus help brands build meaningful augmented experiences.
  • Esri
  • AT&T Interactive
  • Google
  • Nokia, Location & Commerce
  • Facebook
  • Bing
  • Control Group
  • Localeze
  • MyCityWay
  • Socrata
  • Urban Airship
  • MapQuest

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