Michael Metcalf

Michael Metcalf
Product Lead, Local New Product Development, Yahoo!

Michael Metcalf represents product management for the Yahoo! Spatial Networking. Michael has a decade of product experience in geo-fencing, location-based services, geospatial, geo-informatics, and geo-targeting. Previously, Michael worked at the CIA’s venture capital firm In-Q-Tel (an early investor in Keyhole and MetaCarta), founded a geospatial social networking web site, and led a web and data analytics team at Corporate Executive Board. Michael holds an MBA from NYU Stern and served as a Peace Corps volunteer in Cameroon.

Sessions

Location Marketing Bootcamp Yerba Buena Salon_10
Please note: to attend, your registration must include Location Marketing Bootcamp.
Michael Metcalf (Yahoo!)
Why do we go where we go? Place is built by humans and reflects the people who go there. When we start to understand why people go the places they do, we start to better understand our customers interests, values, and opinions. And in turn we better understand the psychographics of place. Read more.
  • Esri
  • AT&T Interactive
  • Google
  • Nokia, Location & Commerce
  • Facebook
  • Bing
  • Control Group
  • Localeze
  • MyCityWay
  • Socrata
  • Urban Airship
  • MapQuest

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